
Jennie Allen Ministries
Jennie Allen Ministries is dedicated to inspiring and equipping people through powerful conversations, teachings, and faith-based content. With an extensive library of video material—including podcast interviews, stage talks, and training sessions—they wanted to maximize their reach by repurposing existing content for YouTube and social media.
Services Provided:
Video Editing
Social Media Promotion
Content Repurposing
Project Overview
Goals: With so much valuable video content already recorded, the challenge was transforming it into platform-specific formats that could engage different audiences. The goal was to create dynamic, digestible clips that would expand reach and impact.
Solution: Over two podcast seasons, On the Porch Media worked alongside the Jennie Allen Ministries team to create:
1 full-length video for YouTube
2 medium-length clips (3-8 minutes) for YouTube
2-3 vertical Reels (under 90 seconds, preferably under 45 seconds) for Instagram, TikTok, and other platforms
This ensured every piece of content had multiple touchpoints to reach the right audience..
Results: Hundreds of high-quality video clips were created for various platforms, allowing Jennie Allen Ministries to engage different audiences, all while leveraging content that had already been filmed. This streamlined approach amplified their message without requiring constant new recordings.