EcommEmily

EcommEmily is a print-on-demand coaching business that helps Etsy sellers build giftable product shops, guiding them through product selection, SEO, design, and scaling strategies. Emily shares systems she used to grow her own Etsy shop, helping clients avoid overwhelm and create profitable, sustainable online shops.

Services Provided:

YouTube Strategy

Content Optimization

Project Overview

Goals: The goal was to launch a YouTube channel from scratch and grow both her audience and her education library. Emily wanted a platform where she could share her expertise in Etsy and Print-on-Demand, attract a community of creators, and build a video library that would serve as a lasting resource for her audience.

Solution: On the Porch Media partnered with Emily to establish and scale her channel:

  • Developed a launch strategy with optimized titles, thumbnails, and playlists to maximize discoverability.

  • Edited long-form content into polished, binge-worthy videos with clear chapters.

  • Created Shorts with strong hooks to increase visibility and audience retention.

  • Used analytics to refine the content strategy and highlight what resonated most.

  • Built out playlists to organize her growing education library for easier navigation and increased watch time.

Results:

  • 140,000 views+

  • +5K subscribers

  • 11,000+ hours of watch time

  • 39,500 unique viewers reached

Emily’s channel went from brand-new to monetized in just one month, while building both reach and authority.

  • "Hiring Megan as my YouTube manager has truly been the best business decision I’ve made. I went from being nervous to even launch my channel to monetizing within just one month—thanks to her editing skills, strategies, and thoughtful advice. She genuinely puts her clients first, taking the time to understand them so their channel feels like a true reflection of who they are. Megan took my vision and brought it to life, and I couldn’t be more grateful!"

    – Emily