CARRY Media & Paula Faris

CARRY Media™ celebrates, champions, and advocates for working moms by amplifying their voices and providing load-lessening content. Their mission is to tell the stories of working mothers and drive meaningful change—because being a working mom should work.

Services Provided:

Video Editing

Social Media Promotion

Project Overview

Paula Faris, the founder of CARRY Media, is a dynamic speaker who has appeared on several major news segments to share insights from her new book. The goal of this project was to create engaging, shareable videos that highlighted her research, media appearances, and key messages.

Goals:

  • Create visually compelling, shareable videos

  • Showcase Paula’s media appearances and book insights

  • Expand CARRY Media’s reach through strategic social content

Solution:

  • Edited key moments from Paula’s media appearances to craft polished, high-impact videos.

  • Added engaging elements, such as captions and branded visuals, to maximize accessibility and retention.

  • Optimized for social sharing, ensuring the videos resonated across Instagram and other platforms.

Results:

  • Videos viewed and shared thousands of times, amplifying CARRY Media’s message and Paula’s expertise.

  • Strengthened audience engagement and visibility across social media.

Content Repurposing

  • "I am OBSESSED WITH THE MOVEMENT on the videos! I forgot how much I loved working with you!"

    – Paula